Congrats! You are a Bold Offer Shaper.

What is the B-Opportunity Type?

Congratulations. Your quiz entries pair with the B-Opportunity. It helps you create the utmost bold, enduring, lasting and re-inventing offering that you could think of - expanding your physical product into at least one solid digital and cyclical offering with ease! You like to get real with sustainability.

Whether you resonate with being a well sought brand, a retailer, a product manager, an established service provider, the opportunity you build turns your established offerings and your market presence into even more sustainable ones. B-Opportunities guide you on how to keep up with emerging markets and apply technologies to serve the consumers' expectations.

When customers experience your B-enhanced and expanded Opportunity, they immediately sense the strength and the resilience that you brought into the design process.  

As a Bold Offer Shaper, you carry your past successes into new heights and markets. You pursue the innovative process and its impact on the production lifecycle with power and a resilient mindset. You run tests and undertake refinement cycles to reach the optimum. You engage your teams and let them grow through your competences, leading them through distinct obstacles and risks.

However, like every bold leader with a strong market position, B-Opportunity faces its villains such as sticking to the products they built, losing sight of the next generation's needs and concerns. They claim to know their markets and fail to move on. Take into account how to imply the degree of resilience of the offering and convert that into a concise, sustainable business model that speaks for itself.

Bold Offer Shapers tend to overvalue past successes and lack the cognitive capacity to value tradition appropriately. Another pitfall is to overlook current and future needs, growing an even arrogant attitude that neglects the social responsibility. Successful trendsetters from the past have been failing in the textile and fashion industries because of neglecting the impact of upcycling and recycling worn clothes. The pitfalls are to even ignore their impact in the supply chain processes, the societal and personal impact on workers and staff, and the environmental harm that might result from their decisions. 

B-Opportunity Type Examples

B-shaped offerings are bold and strong. One premium brand is Breitling. Much of Breitling's respectability comes from its established branding and tradition. Some do remember their strong bold marketing messages around pilots, newer generations do not. The value behind the Breitling brand is interlinked with its technical and innovative achievements from the aerospace industry. Breitling understands that it has to expand its trajectory of innovation and outperformance into the digital age. Breitling surrounds itself with well known brand ambassadors and celebrities. It is building its global reputation even stronger. What we would recommend is to grow a stronger diversity in its products and mirror diversity to reflect consumer markets and their heroes. Not only because of the marketing, more because of the positive impact of diversity on innovation and societal growth. Breitling could expand into new markets.

Beyonce is a premium brand and personality that represents the bold shaper character in a unique manner. Herein, Beyonce resides within the core competences and expands her offerings systematically and experimentally. The experimental element is appreciated by its consumers and fans - as it allows them to identify themselves with ongoing, not yet concluded (perceived as not perfectional) results.

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Succeed in YOUR BUSINESS Design and unlock the potential of the Bold Shaper for YOURSELF.

Introducing Business Opportunity Design

Shape Your Future by Making the Right Offerings Today

Develop a Firm Foundation for Your Business: 
Begin with Your Offerings
  • Differentiate yourself from the competition with a CONCISE and DISTINCTIVE product and service offerings.
  • Easily and enjoyably discover the possibilities of business design. 
  • Quickly turn YOUR market advantage into a business venture. 
  • FORTIFY your skills and CONQUER any challenges that come your way. 
  • Identify the most pertinent market factors for your business model within a reasonable amount of time and with EFFICIENCY. 
  • Build an enthusiastic following of people WHO CAN'T WAIT to collaborate with you.

Build a crystal clear and concise offering
that attracts your ideal customers

Enroll now and unlock the 3 keys to success

Key 1: Unlock Your Market Potential with a Single Change
Key 2: Create Lasting Impact with Less Effort  
Key 3: Win Over High-Value Clients with an Unforgettable Experience 

Hi there!

Greetings! I'm Barbara Fluegge, the founder of DoktorB.

We specialize in helping people capitalize on their unique market potential to develop a successful and prosperous business.

In recent years, I've seen many more failures than successes. With the right approach and strategy, it is possible to overcome obstacles and stay ahead of the competition, even with a limited budget.

To this end, I have crafted a training program - the ABC Business Opportunity Design courses - that draws on my years of experience and thousands of project days with corporates and large enterprises around the globe.

The training leverages the same power that billion-dollar business with big budgets have used for decades. This course is built on the science of cognitive fluency and business model innovation. It provides the necessary tools to help you create new offerings quickly, and ultimately reach your goals.

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